Facebook has recently released a statistics, which shows that Facebook currently has about 20 million users in Nigeria and Kenya.
Facebook is seeing Nigeria and Kenya as a gateway to enter the large advertisement market available in Africa. According to Facebook's data, there were 30 million active users in Nigeria in till this 30th June, Africa's most populous country, and 4.5 million in Kenya. Most of them are using Facebook through mobile phones. Facebook's head in Africa, Nunu Ntshingila said, "Mobile is not a trend; it’s the fastest adoption of disruptive technology in history of communication,"
Facebook says that its active users grew from 100 million to 120 million since last year, and most of them are from northern Africa. Facebook is hoping to expand their business through out the rest of Africa with its strong advertisement partnership.